---
title: It’s the Season of Fitness, “They” Say! Be a Smart Fitness Consumer
description: The next time a TV ad for a fitness product tempts you to pull out your wallet, stop yourself and do some research.
image: https://www.nifs.org/hubfs/GettyImages-stk327021rkn.jpg
---

[![](https://www.nifs.org/hs-fs/hubfs/nifs-logo.png?width=186&height=82&name=nifs-logo.png "nifs-logo.png")](https://www.nifs.org/)

# NIFS Healthy Living Blog

## It’s the Season of Fitness, “They” Say! Be a Smart Fitness Consumer

by [Rick Huse](https://www.nifs.org/blog/author/rick-huse), on Feb 4, 2021 1:03:19 PM

![GettyImages-stk327021rkn](https://www.nifs.org/hs-fs/hubfs/GettyImages-stk327021rkn.jpg?width=309&name=GettyImages-stk327021rkn.jpg)I am amazed at how many times I have heard and continue to hear people try to make a point by saying “they say,” as if just making that statement somehow makes whatever follows true. It would seem, based on how frequently people claim “they” say something, many of the advancements of human civilization somehow can be traced to the research done at the University of They. However, searching through [PubMed](https://pubmed.ncbi.nlm.nih.gov/) and other science journals, I have never found a listing for the University of They. Hmm!

## We’re Being Bombarded by Questionable Fitness Products

As we are bombarded by the seasonal fitness, diet, and wellness commercials on TV shows, I marvel at the the sheer worthlessness of the products, diets, and [books](https://www.nifs.org/blog/fad-diet-book-bestsellers-for-weight-loss-buy-or-skip) they promote with a straight face. They ignore the realities of physiology, systems biology, and biomechanics in their quest to separate you from your money. Timing is critical for their quest. The post-holiday period, when people feel bad about the weight they have put on, is the time to strike. Also limited daylight, cold weather, and people being housebound give their commercials even more impact. They know spring is coming and customer motivation will melt with increasing temperatures and longer daylight hours. The commercials and online promotions become a blizzard of ego-seeking missiles.

## Listen to a Fitness Insider About TV and Internet Claims

To help you stay objective and perhaps save some money and time, I offer the following account from someone on the inside of the fitness industry:

[Jose Antonio, PhD,](https://healthsciences.nova.edu/faculty/human-performance/antonio-jose.html) is a noted nutrition researcher and commentator whose work often appears in bodybuilding publications. Because of this connection, more “serious” researchers frown on his work and are not shy about criticizing him. At a [National Strength & Conditioning Association](https://www.nsca.com/) conference several years ago Jose Antonio was a featured speaker, and the audience filled a large room with a lot of other PhDs ready to attack him. They considered him a white-coat sellout for an industry of questionable ethics and therefore guilty by association. I made a point of attending this reenactment of the gunfight at the OK Corral, just for the fireworks.

Dr. Antonio was ready and disarmed the would-be attackers by simply stating that he was a responsible scientist doing the best he could to keep the industry from crashing the guardrails of reason whenever he could. But what he said next has stayed with me for all these years and has had a tremendous impact on how I view the fitness industry. Antonio stated that the fitness industry is a lot smarter than we are about how to separate us from our money. They know that the motives for fitness, weight loss, and wellness are linked to the ego, and that rational decision-making can be turned off like a light switch if the right “hot button” can be pushed. They focus on claiming that whatever they are selling will make you bigger, faster, stronger, thinner, or prettier—quicker. He said if they get your attention with one button, your resistance is weakened and you will start to reach for your charge card. If they get two hot buttons, its a done deal.

TV and online promotions have a set pattern. They use the pattern because it works. It begins with an attention-grabbing headline/claim that seems too good to be true. That is followed by a “story” that you can identify with and a statement of validity usually connected with science or medicine. Testimonials from people just like you quickly follow. Depending on the media, TV ads will “call for action” very quickly. Online promotions take more time and sell at a slower pace. Both forms rely on “limited-time” discounts and add-ons to push the viewer to a quicker purchase commitment.

## If It Seems Too Good to Be True…

Now, you are armed and ready to resist. Just remember: if it seems too good to be true, it probably is. If you feel drawn to a headline or claim, ask yourself why. What hot button did they find? What outcome do you desire?

Question whatever science is offered, and the credentials of their “white-coat” spokesman. Pause long enough to research the concept. You will be better informed to make a decision, and your ego-driven emotions will have an opportunity to cool down.

If you’re still interested after a break, go back and look at it again, only this time from a calmer and more centered place. At least now, the ad that created urgency will not have the same emotional grip making your fingers clutch your charge card. The buying decision will come from a calmer place.

And finally, when you hear... “And they say...”, ask who “they” are!

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*This blog was written by Rick Huse, NIFS Health Fitness Specialist. To find out more about the NIFS bloggers, *[*click here*](https://www.nifs.org/fitness-center-0/nifs-bloggers)*.*

Topics: [weight loss](https://www.nifs.org/blog/topic/weight-loss) [fitness trends](https://www.nifs.org/blog/topic/fitness-trends) [fad diets](https://www.nifs.org/blog/topic/fad-diets) [new year new you](https://www.nifs.org/blog/topic/new-year-new-you) [commercials](https://www.nifs.org/blog/topic/commercials) [fitness claims](https://www.nifs.org/blog/topic/fitness-claims) [fitness products](https://www.nifs.org/blog/topic/fitness-products)

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- [workplace wellness (5)](https://www.nifs.org/blog/topic/workplace-wellness)
- [ADLs (4)](https://www.nifs.org/blog/topic/adls)
- [BODYPUMP (4)](https://www.nifs.org/blog/topic/bodypump)
- [Productivity Hacks (4)](https://www.nifs.org/blog/topic/productivity-hacks)
- [Summer Showdown (4)](https://www.nifs.org/blog/topic/summer-showdown)
- [agility (4)](https://www.nifs.org/blog/topic/agility)
- [barre (4)](https://www.nifs.org/blog/topic/barre)
- [blood sugar (4)](https://www.nifs.org/blog/topic/blood-sugar)
- [body composition (4)](https://www.nifs.org/blog/topic/body-composition)
- [carbohydrates (4)](https://www.nifs.org/blog/topic/carbohydrates)
- [clean eating (4)](https://www.nifs.org/blog/topic/clean-eating)
- [coaching (4)](https://www.nifs.org/blog/topic/coaching)
- [deadlift (4)](https://www.nifs.org/blog/topic/deadlift)
- [drills (4)](https://www.nifs.org/blog/topic/drills)
- [exercise bands (4)](https://www.nifs.org/blog/topic/exercise-bands)
- [fad diets (4)](https://www.nifs.org/blog/topic/fad-diets)
- [fat loss (4)](https://www.nifs.org/blog/topic/fat-loss)
- [fit3d (4)](https://www.nifs.org/blog/topic/fit3d)
- [gut health (4)](https://www.nifs.org/blog/topic/gut-health)
- [halloween (4)](https://www.nifs.org/blog/topic/halloween)
- [happiness (4)](https://www.nifs.org/blog/topic/happiness)
- [heat (4)](https://www.nifs.org/blog/topic/heat)
- [hip mobility (4)](https://www.nifs.org/blog/topic/hip-mobility)
- [hypertrophy (4)](https://www.nifs.org/blog/topic/hypertrophy)
- [illness (4)](https://www.nifs.org/blog/topic/illness)
- [inspiration (4)](https://www.nifs.org/blog/topic/inspiration)
- [lifestyle (4)](https://www.nifs.org/blog/topic/lifestyle)
- [lifetime sports (4)](https://www.nifs.org/blog/topic/lifetime-sports)
- [lower back pain (4)](https://www.nifs.org/blog/topic/lower-back-pain)
- [mind-body (4)](https://www.nifs.org/blog/topic/mind-body)
- [morning workouts (4)](https://www.nifs.org/blog/topic/morning-workouts)
- [off-season (4)](https://www.nifs.org/blog/topic/off-season)
- [organic foods (4)](https://www.nifs.org/blog/topic/organic-foods)
- [positive attitude (4)](https://www.nifs.org/blog/topic/positive-attitude)
- [post-season (4)](https://www.nifs.org/blog/topic/post-season)
- [pull (4)](https://www.nifs.org/blog/topic/pull)
- [push (4)](https://www.nifs.org/blog/topic/push)
- [rowing (4)](https://www.nifs.org/blog/topic/rowing)
- [spring (4)](https://www.nifs.org/blog/topic/spring)
- [stretch (4)](https://www.nifs.org/blog/topic/stretch)
- [vegetables (4)](https://www.nifs.org/blog/topic/vegetables)
- [warming up (4)](https://www.nifs.org/blog/topic/warming-up)
- [warmup (4)](https://www.nifs.org/blog/topic/warmup)
- [BODYATTACK (3)](https://www.nifs.org/blog/topic/bodyattack)
- [BODYCOMBAT (3)](https://www.nifs.org/blog/topic/bodycombat)
- [BOSU (3)](https://www.nifs.org/blog/topic/bosu)
- [BodyJam (3)](https://www.nifs.org/blog/topic/bodyjam)
- [CXWORX (3)](https://www.nifs.org/blog/topic/cxworx)
- [DEKA (3)](https://www.nifs.org/blog/topic/deka)
- [NIFS Powerlifting Competition (3)](https://www.nifs.org/blog/topic/nifs-powerlifting-competition)
- [adaptations (3)](https://www.nifs.org/blog/topic/adaptations)
- [anniverary (3)](https://www.nifs.org/blog/topic/anniverary)
- [anniversary (3)](https://www.nifs.org/blog/topic/anniversary)
- [antioxidants (3)](https://www.nifs.org/blog/topic/antioxidants)
- [basketball (3)](https://www.nifs.org/blog/topic/basketball)
- [brain fitness (3)](https://www.nifs.org/blog/topic/brain-fitness)
- [brain health (3)](https://www.nifs.org/blog/topic/brain-health)
- [breathwork (3)](https://www.nifs.org/blog/topic/breathwork)
- [caffeine (3)](https://www.nifs.org/blog/topic/caffeine)
- [cancer (3)](https://www.nifs.org/blog/topic/cancer)
- [chronic disease (3)](https://www.nifs.org/blog/topic/chronic-disease)
- [coffee (3)](https://www.nifs.org/blog/topic/coffee)
- [cold weather (3)](https://www.nifs.org/blog/topic/cold-weather)
- [cooking (3)](https://www.nifs.org/blog/topic/cooking)
- [coronavirus (3)](https://www.nifs.org/blog/topic/coronavirus)
- [detox (3)](https://www.nifs.org/blog/topic/detox)
- [dining out (3)](https://www.nifs.org/blog/topic/dining-out)
- [dinner (3)](https://www.nifs.org/blog/topic/dinner)
- [drugs (3)](https://www.nifs.org/blog/topic/drugs)
- [dumbbell (3)](https://www.nifs.org/blog/topic/dumbbell)
- [exercise as medicine (3)](https://www.nifs.org/blog/topic/exercise-as-medicine)
- [exercise plan (3)](https://www.nifs.org/blog/topic/exercise-plan)
- [fitness for kids (3)](https://www.nifs.org/blog/topic/fitness-for-kids)
- [flu (3)](https://www.nifs.org/blog/topic/flu)
- [food waste (3)](https://www.nifs.org/blog/topic/food-waste)
- [friendship (3)](https://www.nifs.org/blog/topic/friendship)
- [frozen food (3)](https://www.nifs.org/blog/topic/frozen-food)
- [full-body (3)](https://www.nifs.org/blog/topic/full-body)
- [fun (3)](https://www.nifs.org/blog/topic/fun)
- [golf swing (3)](https://www.nifs.org/blog/topic/golf-swing)
- [grilling (3)](https://www.nifs.org/blog/topic/grilling)
- [grip (3)](https://www.nifs.org/blog/topic/grip)
- [grocery shopping (3)](https://www.nifs.org/blog/topic/grocery-shopping)
- [group fitness culture (3)](https://www.nifs.org/blog/topic/group-fitness-culture)
- [gym (3)](https://www.nifs.org/blog/topic/gym)
- [health journey (3)](https://www.nifs.org/blog/topic/health-journey)
- [hormones (3)](https://www.nifs.org/blog/topic/hormones)
- [indoor cycling (3)](https://www.nifs.org/blog/topic/indoor-cycling)
- [joint health (3)](https://www.nifs.org/blog/topic/joint-health)
- [lifetime activities (3)](https://www.nifs.org/blog/topic/lifetime-activities)
- [longevity (3)](https://www.nifs.org/blog/topic/longevity)
- [marathon (3)](https://www.nifs.org/blog/topic/marathon)
- [meditation (3)](https://www.nifs.org/blog/topic/meditation)
- [oxygen (3)](https://www.nifs.org/blog/topic/oxygen)
- [paleo (3)](https://www.nifs.org/blog/topic/paleo)
- [performance (3)](https://www.nifs.org/blog/topic/performance)
- [plank (3)](https://www.nifs.org/blog/topic/plank)
- [pregnancy (3)](https://www.nifs.org/blog/topic/pregnancy)
- [proprioception (3)](https://www.nifs.org/blog/topic/proprioception)
- [pump it for parkinsons (3)](https://www.nifs.org/blog/topic/pump-it-for-parkinsons)
- [push-ups (3)](https://www.nifs.org/blog/topic/push-ups)
- [results (3)](https://www.nifs.org/blog/topic/results)
- [salad (3)](https://www.nifs.org/blog/topic/salad)
- [sauna (3)](https://www.nifs.org/blog/topic/sauna)
- [scheduling (3)](https://www.nifs.org/blog/topic/scheduling)
- [skiing (3)](https://www.nifs.org/blog/topic/skiing)
- [sleep deprivation (3)](https://www.nifs.org/blog/topic/sleep-deprivation)
- [social aspects (3)](https://www.nifs.org/blog/topic/social-aspects)
- [social media (3)](https://www.nifs.org/blog/topic/social-media)
- [staying fit (3)](https://www.nifs.org/blog/topic/staying-fit)
- [step (3)](https://www.nifs.org/blog/topic/step)
- [sunscreen (3)](https://www.nifs.org/blog/topic/sunscreen)
- [superset (3)](https://www.nifs.org/blog/topic/superset)
- [tension (3)](https://www.nifs.org/blog/topic/tension)
- [toning (3)](https://www.nifs.org/blog/topic/toning)
- [tracking fitness (3)](https://www.nifs.org/blog/topic/tracking-fitness)
- [training program (3)](https://www.nifs.org/blog/topic/training-program)
- [vegan (3)](https://www.nifs.org/blog/topic/vegan)
- [wellness goals (3)](https://www.nifs.org/blog/topic/wellness-goals)
- [whole grains (3)](https://www.nifs.org/blog/topic/whole-grains)
- [work at home (3)](https://www.nifs.org/blog/topic/work-at-home)
- [workout buddy (3)](https://www.nifs.org/blog/topic/workout-buddy)
- [workplace fitness (3)](https://www.nifs.org/blog/topic/workplace-fitness)
- [Beachbody (2)](https://www.nifs.org/blog/topic/beachbody)
- [Go Girl (2)](https://www.nifs.org/blog/topic/go-girl)
- [HealthYou (2)](https://www.nifs.org/blog/topic/healthyou)
- [PiYo (2)](https://www.nifs.org/blog/topic/piyo)
- [Zumba (2)](https://www.nifs.org/blog/topic/zumba)
- [active aging (2)](https://www.nifs.org/blog/topic/active-aging)
- [aging (2)](https://www.nifs.org/blog/topic/aging)
- [ankle mobility (2)](https://www.nifs.org/blog/topic/ankle-mobility)
- [anxiety (2)](https://www.nifs.org/blog/topic/anxiety)
- [artificial ingredients (2)](https://www.nifs.org/blog/topic/artificial-ingredients)
- [athleticism (2)](https://www.nifs.org/blog/topic/athleticism)
- [back pain (2)](https://www.nifs.org/blog/topic/back-pain)
- [bacteria (2)](https://www.nifs.org/blog/topic/bacteria)
- [behavior (2)](https://www.nifs.org/blog/topic/behavior)
- [blood pressure (2)](https://www.nifs.org/blog/topic/blood-pressure)
- [brain (2)](https://www.nifs.org/blog/topic/brain)
- [breathing (2)](https://www.nifs.org/blog/topic/breathing)
- [breathing exercises (2)](https://www.nifs.org/blog/topic/breathing-exercises)
- [cardio workout (2)](https://www.nifs.org/blog/topic/cardio-workout)
- [cardiopulmonary (2)](https://www.nifs.org/blog/topic/cardiopulmonary)
- [cardiorespiratory (2)](https://www.nifs.org/blog/topic/cardiorespiratory)
- [carries (2)](https://www.nifs.org/blog/topic/carries)
- [cheat days (2)](https://www.nifs.org/blog/topic/cheat-days)
- [circulation (2)](https://www.nifs.org/blog/topic/circulation)
- [coach (2)](https://www.nifs.org/blog/topic/coach)
- [cold thermogenesis (2)](https://www.nifs.org/blog/topic/cold-thermogenesis)
- [coordination (2)](https://www.nifs.org/blog/topic/coordination)
- [core exercise (2)](https://www.nifs.org/blog/topic/core-exercise)
- [cross-training (2)](https://www.nifs.org/blog/topic/cross-training)
- [dancing (2)](https://www.nifs.org/blog/topic/dancing)
- [efficiency (2)](https://www.nifs.org/blog/topic/efficiency)
- [ergonomic (2)](https://www.nifs.org/blog/topic/ergonomic)
- [exercise and brain health (2)](https://www.nifs.org/blog/topic/exercise-and-brain-health)
- [exercise basics (2)](https://www.nifs.org/blog/topic/exercise-basics)
- [fitness program (2)](https://www.nifs.org/blog/topic/fitness-program)
- [flow (2)](https://www.nifs.org/blog/topic/flow)
- [foam rolling (2)](https://www.nifs.org/blog/topic/foam-rolling)
- [food labels (2)](https://www.nifs.org/blog/topic/food-labels)
- [football (2)](https://www.nifs.org/blog/topic/football)
- [footwear (2)](https://www.nifs.org/blog/topic/footwear)
- [gainz (2)](https://www.nifs.org/blog/topic/gainz)
- [gratitude (2)](https://www.nifs.org/blog/topic/gratitude)
- [habits (2)](https://www.nifs.org/blog/topic/habits)
- [hamstring (2)](https://www.nifs.org/blog/topic/hamstring)
- [health benefits (2)](https://www.nifs.org/blog/topic/health-benefits)
- [heart attack (2)](https://www.nifs.org/blog/topic/heart-attack)
- [heavy lifting (2)](https://www.nifs.org/blog/topic/heavy-lifting)
- [high-intensity circuit training (2)](https://www.nifs.org/blog/topic/high-intensity-circuit-training)
- [hinge (2)](https://www.nifs.org/blog/topic/hinge)
- [inflammation (2)](https://www.nifs.org/blog/topic/inflammation)
- [insomnia (2)](https://www.nifs.org/blog/topic/insomnia)
- [introvert (2)](https://www.nifs.org/blog/topic/introvert)
- [isolation exercises (2)](https://www.nifs.org/blog/topic/isolation-exercises)
- [jump training (2)](https://www.nifs.org/blog/topic/jump-training)
- [jumping (2)](https://www.nifs.org/blog/topic/jumping)
- [ketogenic diet (2)](https://www.nifs.org/blog/topic/ketogenic-diet)
- [lifetime wellness (2)](https://www.nifs.org/blog/topic/lifetime-wellness)
- [local eating (2)](https://www.nifs.org/blog/topic/local-eating)
- [low back pain (2)](https://www.nifs.org/blog/topic/low-back-pain)
- [low-intensity (2)](https://www.nifs.org/blog/topic/low-intensity)
- [lunges (2)](https://www.nifs.org/blog/topic/lunges)
- [meal prep (2)](https://www.nifs.org/blog/topic/meal-prep)
- [memory (2)](https://www.nifs.org/blog/topic/memory)
- [milk (2)](https://www.nifs.org/blog/topic/milk)
- [mood (2)](https://www.nifs.org/blog/topic/mood)
- [myth busters (2)](https://www.nifs.org/blog/topic/myth-busters)
- [nervous system (2)](https://www.nifs.org/blog/topic/nervous-system)
- [nutrients (2)](https://www.nifs.org/blog/topic/nutrients)
- [olympic weightlifting (2)](https://www.nifs.org/blog/topic/olympic-weightlifting)
- [olympics (2)](https://www.nifs.org/blog/topic/olympics)
- [outdoor (2)](https://www.nifs.org/blog/topic/outdoor)
- [personality type (2)](https://www.nifs.org/blog/topic/personality-type)
- [physical activity (2)](https://www.nifs.org/blog/topic/physical-activity)
- [physical health (2)](https://www.nifs.org/blog/topic/physical-health)
- [picnics (2)](https://www.nifs.org/blog/topic/picnics)
- [prehab (2)](https://www.nifs.org/blog/topic/prehab)
- [prioritization (2)](https://www.nifs.org/blog/topic/prioritization)
- [probiotics (2)](https://www.nifs.org/blog/topic/probiotics)
- [professional athlete (2)](https://www.nifs.org/blog/topic/professional-athlete)
- [pull-ups (2)](https://www.nifs.org/blog/topic/pull-ups)
- [pumpkin spice (2)](https://www.nifs.org/blog/topic/pumpkin-spice)
- [quality of life (2)](https://www.nifs.org/blog/topic/quality-of-life)
- [quality sleep (2)](https://www.nifs.org/blog/topic/quality-sleep)
- [resistance training (2)](https://www.nifs.org/blog/topic/resistance-training)
- [risk (2)](https://www.nifs.org/blog/topic/risk)
- [saving money (2)](https://www.nifs.org/blog/topic/saving-money)
- [self-esteem (2)](https://www.nifs.org/blog/topic/self-esteem)
- [skipping meals (2)](https://www.nifs.org/blog/topic/skipping-meals)
- [sleep habits (2)](https://www.nifs.org/blog/topic/sleep-habits)
- [soreness (2)](https://www.nifs.org/blog/topic/soreness)
- [sprinting (2)](https://www.nifs.org/blog/topic/sprinting)
- [squat and press (2)](https://www.nifs.org/blog/topic/squat-and-press)
- [squat pattern (2)](https://www.nifs.org/blog/topic/squat-pattern)
- [stairs (2)](https://www.nifs.org/blog/topic/stairs)
- [steam room (2)](https://www.nifs.org/blog/topic/steam-room)
- [step class (2)](https://www.nifs.org/blog/topic/step-class)
- [steps (2)](https://www.nifs.org/blog/topic/steps)
- [strenght (2)](https://www.nifs.org/blog/topic/strenght)
- [stretches (2)](https://www.nifs.org/blog/topic/stretches)
- [structuring workouts (2)](https://www.nifs.org/blog/topic/structuring-workouts)
- [team sports (2)](https://www.nifs.org/blog/topic/team-sports)
- [tempo training (2)](https://www.nifs.org/blog/topic/tempo-training)
- [testing (2)](https://www.nifs.org/blog/topic/testing)
- [training goals (2)](https://www.nifs.org/blog/topic/training-goals)
- [training schedule (2)](https://www.nifs.org/blog/topic/training-schedule)
- [turkey (2)](https://www.nifs.org/blog/topic/turkey)
- [vegetarian (2)](https://www.nifs.org/blog/topic/vegetarian)
- [veggies (2)](https://www.nifs.org/blog/topic/veggies)
- [warm-up (2)](https://www.nifs.org/blog/topic/warm-up)
- [watersport (2)](https://www.nifs.org/blog/topic/watersport)
- [weight control (2)](https://www.nifs.org/blog/topic/weight-control)
- [weights (2)](https://www.nifs.org/blog/topic/weights)
- [work capacity (2)](https://www.nifs.org/blog/topic/work-capacity)
- [work/life balance (2)](https://www.nifs.org/blog/topic/worklife-balance)
- [working out (2)](https://www.nifs.org/blog/topic/working-out)
- [40 (1)](https://www.nifs.org/blog/topic/40)
- [APT (1)](https://www.nifs.org/blog/topic/apt)
- [Alzheimer's (1)](https://www.nifs.org/blog/topic/alzheimers)
- [Athletic Training Platform (1)](https://www.nifs.org/blog/topic/athletic-training-platform)
- [COPD (1)](https://www.nifs.org/blog/topic/copd)
- [COVID-10 (1)](https://www.nifs.org/blog/topic/covid-10)
- [Combine (1)](https://www.nifs.org/blog/topic/combine)
- [Earth Day (1)](https://www.nifs.org/blog/topic/earth-day)
- [Game of Inches (1)](https://www.nifs.org/blog/topic/game-of-inches)
- [IBS (1)](https://www.nifs.org/blog/topic/ibs)
- [Indiana (1)](https://www.nifs.org/blog/topic/indiana)
- [Ironman (1)](https://www.nifs.org/blog/topic/ironman)
- [Meatless Monday (1)](https://www.nifs.org/blog/topic/meatless-monday)
- [PNC (1)](https://www.nifs.org/blog/topic/pnc)
- [Pila (1)](https://www.nifs.org/blog/topic/pila)
- [RPM (1)](https://www.nifs.org/blog/topic/rpm)
- [Spartan races (1)](https://www.nifs.org/blog/topic/spartan-races)
- [Tri Training (1)](https://www.nifs.org/blog/topic/tri-training)
- [V02 (1)](https://www.nifs.org/blog/topic/v02)
- [Vitamin C (1)](https://www.nifs.org/blog/topic/vitamin-c)
- [Whirlpool (1)](https://www.nifs.org/blog/topic/whirlpool)
- [abs (1)](https://www.nifs.org/blog/topic/abs)
- [acid reflux (1)](https://www.nifs.org/blog/topic/acid-reflux)
- [activity trackers (1)](https://www.nifs.org/blog/topic/activity-trackers)
- [allergies (1)](https://www.nifs.org/blog/topic/allergies)
- [anatomy (1)](https://www.nifs.org/blog/topic/anatomy)
- [anterior pelvic tilt (1)](https://www.nifs.org/blog/topic/anterior-pelvic-tilt)
- [anti-flexion (1)](https://www.nifs.org/blog/topic/anti-flexion)
- [anti-rotational (1)](https://www.nifs.org/blog/topic/anti-rotational)
- [apples (1)](https://www.nifs.org/blog/topic/apples)
- [aqua fitness (1)](https://www.nifs.org/blog/topic/aqua-fitness)
- [arms (1)](https://www.nifs.org/blog/topic/arms)
- [arthritis (1)](https://www.nifs.org/blog/topic/arthritis)
- [autoimmune disease (1)](https://www.nifs.org/blog/topic/autoimmune-disease)
- [band distraction (1)](https://www.nifs.org/blog/topic/band-distraction)
- [baseball (1)](https://www.nifs.org/blog/topic/baseball)
- [be productive (1)](https://www.nifs.org/blog/topic/be-productive)
- [beauty (1)](https://www.nifs.org/blog/topic/beauty)
- [behavior modification (1)](https://www.nifs.org/blog/topic/behavior-modification)
- [bench press (1)](https://www.nifs.org/blog/topic/bench-press)
- [blood flow (1)](https://www.nifs.org/blog/topic/blood-flow)
- [bodybuilding (1)](https://www.nifs.org/blog/topic/bodybuilding)
- [bodyweight flow (1)](https://www.nifs.org/blog/topic/bodyweight-flow)
- [bone density (1)](https://www.nifs.org/blog/topic/bone-density)
- [books (1)](https://www.nifs.org/blog/topic/books)
- [bulking (1)](https://www.nifs.org/blog/topic/bulking)
- [cadence (1)](https://www.nifs.org/blog/topic/cadence)
- [cardiovascular disease (1)](https://www.nifs.org/blog/topic/cardiovascular-disease)
- [certification (1)](https://www.nifs.org/blog/topic/certification)
- [change (1)](https://www.nifs.org/blog/topic/change)
- [chocolate (1)](https://www.nifs.org/blog/topic/chocolate)
- [choosing a fitness professional (1)](https://www.nifs.org/blog/topic/choosing-a-fitness-professional)
- [climbing (1)](https://www.nifs.org/blog/topic/climbing)
- [cluster sets (1)](https://www.nifs.org/blog/topic/cluster-sets)
- [cold plunge (1)](https://www.nifs.org/blog/topic/cold-plunge)
- [collagen (1)](https://www.nifs.org/blog/topic/collagen)
- [commercials (1)](https://www.nifs.org/blog/topic/commercials)
- [complexes (1)](https://www.nifs.org/blog/topic/complexes)
- [compound exercises (1)](https://www.nifs.org/blog/topic/compound-exercises)
- [conjugate training (1)](https://www.nifs.org/blog/topic/conjugate-training)
- [consideration (1)](https://www.nifs.org/blog/topic/consideration)
- [contrast showers (1)](https://www.nifs.org/blog/topic/contrast-showers)
- [cool-down (1)](https://www.nifs.org/blog/topic/cool-down)
- [core trainings (1)](https://www.nifs.org/blog/topic/core-trainings)
- [cranberry (1)](https://www.nifs.org/blog/topic/cranberry)
- [cues (1)](https://www.nifs.org/blog/topic/cues)
- [decision-making (1)](https://www.nifs.org/blog/topic/decision-making)
- [dementia (1)](https://www.nifs.org/blog/topic/dementia)
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- [January 2024 (2)](https://www.nifs.org/blog/archive/2024/01)
- [February 2024 (2)](https://www.nifs.org/blog/archive/2024/02)
- [June 2024 (2)](https://www.nifs.org/blog/archive/2024/06)
- [July 2024 (2)](https://www.nifs.org/blog/archive/2024/07)
- [November 2024 (2)](https://www.nifs.org/blog/archive/2024/11)
- [August 2025 (2)](https://www.nifs.org/blog/archive/2025/08)
- [April 2026 (2)](https://www.nifs.org/blog/archive/2026/04)
- [July 2021 (1)](https://www.nifs.org/blog/archive/2021/07)
- [July 2022 (1)](https://www.nifs.org/blog/archive/2022/07)
- [June 2023 (1)](https://www.nifs.org/blog/archive/2023/06)
- [November 2023 (1)](https://www.nifs.org/blog/archive/2023/11)
- [December 2023 (1)](https://www.nifs.org/blog/archive/2023/12)
- [June 2025 (1)](https://www.nifs.org/blog/archive/2025/06)
- [July 2025 (1)](https://www.nifs.org/blog/archive/2025/07)
- [September 2025 (1)](https://www.nifs.org/blog/archive/2025/09)
- [February 2026 (1)](https://www.nifs.org/blog/archive/2026/02)
- [May 2026 (1)](https://www.nifs.org/blog/archive/2026/05)
- [June 2026 (1)](https://www.nifs.org/blog/archive/2026/06)

[see all](https://www.nifs.org/blog/its-the-season-of-fitness-they-say-be-a-smart-fitness-consumer#)

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